Digitalization and communication are absolute must-haves, still, it’s hard to grasp the driver of growth and true sales potential.
Increase in Total
Selling Effort: 68%
Time Span:
6 years
in cross sold products
and services
The Challenge
Customers associate mobility with freedom and mobile communication gives them just that. This brings organic growth in the sector, which is only enough until you realize the goldmine you’re sitting on. Missed opportunity strikes when realizing true sales potential.
The Outcome
We created a list of sales consultant to do-s – to be applied for maximizing purchase – in customer interactions. Strikingly these were missed in 3 out of 4 cases. Once understanding 75% missed sales potential, constant tracking, feedback culture and incentives brought spanking results.
Prepare for growth.
Track
Defining the most relevant KPI’s, piloting, setting frequency, implementing tracking
Feedback
Establishing a feedback culture, setting up encouraging environment, preparation and training
Incentivize
Helping find the right type of incentive and levelling it both horizontally and vertically
Revise
Fully revise at least once a year to ensure constant evolution and relevance